The four missing roles for excellent web development

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The four missing roles for excellent web development

Friday, July 02, 2004

The content coach
A process and a person to pull/ push you through gathering & editing of images and copy.

The agile methodologist
Leads development in rapid iterations, each focused on returning maximum business value.

The usability analyst
Drives ease-of-use, conducts usability testing and applies heuristic evaluation to optimize mouseclicks. Goal: Your business a mouseclick away.

The graphic artist
Creates a mood for the site that reflects the personality of the company. i.e. Professional, concise, but fun.

About the Author

I'm Chris McGrath, an intranet consultant in Vancouver, British Columbia, Canada. I've been working on intranets since 1997, and on plain ol' web sites for even longer. I run One Intranets, the firm that co-created ThoughtFarmer -- an enterprise collaboration platform for Windows-based intranets.