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5 questions that lead to a better intranet
Monday, November 29, 2004Consider your intranet from a user's perspective with these five questions:
Can I find it? The intranet must be easy to find.
If your users never get to the first page of your intranet, everything else is irrelevant. To make sure they do:
Nothing saps confidence in the intranet like slow response times or, even worse, downtime. To prevent this:
Your goal is to eliminate question marks. Everything should be completely obvious. Follow these tips:
Attractive intranets are attributed expertise and trustworthiness. Why? It could be the "halo effect": according to a 1972 study published in the Journal of Personality and Social Psychology, good looking children are viewed as being less naughty than their less attractive peers for the same behaviors. Same with your intranet. To make it pretty:
This is the most important question--see last week's article for more details. To meet users' needs:
About the Author
I'm Chris McGrath, an intranet consultant in Vancouver, British Columbia, Canada. I've been working on intranets since 1997, and on plain ol' web sites for even longer. I run One Intranets, the firm that co-created ThoughtFarmer -- an enterprise collaboration platform for Windows-based intranets.
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